Grafit® Reflex Promotion

Austrotherm Kft, dealing with thermal insulating materials, released a new product in 2010 named Grafit® Reflex. To be honest, insulating a house is not an interesting topic for everyday people.

That’s why it was a perfect choice to use stop-motion technology, when they decided to have an ad made for the new product, because it makes it interesting for much wider audience. It’s fun and fascinating to watch the polystyrene plates come to life and climb up on the wall on their own, and do a lot other things.

In the others category, soon the behind the scenes video will be available.

Date of upload: 2010.08.19.

Customer: Austrotherm Kft.